Discover what a gameplay loop really is, why it’s the foundation of engaging design and how to build a core game loop that keeps players hooked from the start.

Learn the secrets of effective game design production, from setting clear goals to building a flexible game dev pipeline. Discover how to streamline the game development process without losing creativity.

Discover the principles of game dev economy design – from balancing ‘faucets and sinks’ to fair monetisation. Learn how to build an in-game economy that keeps players engaged without breaking trust.

Explore the core elements that create engaging gameplay: loops, challenge, feedback, player agency and progression – Learn how to make a great game.

A practical guide on indie game production for aspiring video game designers from solo dev to AAA. Learn how avoid indie traps: scope creep, bloated teams and endless iteration.

This is my guide to designing the ‘fun’ into games. Learn how to drive player agency, enable emergent gameplay and craft satisfying game feedback loops.